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Jenni Beard
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Decks in this class (20)
D2C01 Factors Affecting Wine Supply and Demand
10 ideal balance supply and demand,
10 explain oversupply effects,
10 explain overdemand effects
29
cards
D2C02 Factors Affecting Wine Price
20 the major factors,
21 grape growing vineyard establi...,
21 grape growing vineyard management
12
cards
D2C03 Business Engaged In Wine Production
LEARNING OUTCOME
2.2 Understand the types of businesses engaged in the production of wine
ASSESSMENT CRITERIA
2.2.1 Evaluate the different types of businesses engaged in the production of wine.
16
cards
D2C04 Options For Getting Wine To POS
LEARNING OUTCOME
2.2 Understand the options for getting wine to the point of sale.
ASSESSMENT CRITERIA
2.2.2 Evaluate different options for getting wine to the point of sale.
13
cards
D2C05 Reaching Consumer In Free Market - Retail
50 reaching consumers in retail f...,
51 supermarket examples,
51 supermarkets
11
cards
D2C06 Reaching Consumer In Free Market - Hospitality
Major sub sectors of hospitality,
Key features of specialist wine bars,
Features of general bars
6
cards
D2C07 Other Types Of Market
What are other types of market co...,
Examples of countries with monopo...,
The reason for introducing the th...
6
cards
D2C08 Introduction To Marketing Wine
Give on definition of marketing,
In the context of marketing what ...,
The goal of marketing
5
cards
D2C09 Identifying The Product/Brand To Be Marketed
Stages of product life cycle,
Marketing strategy for each phase...,
The purpose of branding
7
cards
D2C10 Analyzing Market & Identifying Consumer
What areas should an analysis of ...,
Aim of segmentation,
What variables are segmentation b...
6
cards
D2C11 Setting Objectives Of Marketing Strategy
Key areas of objectives,
Why do swot analysis,
How do you conduct swot analysis
3
cards
D2C12 Devising Marketing Strategy
12 devising the mktg strategy mkt...,
121 product,
122 price
10
cards
D2C13&14 Monitor & Marketing Options
Why is monitoring marketing neces...,
Ways to measure the success of a ...,
List different ways in which comp...
3
cards
D2W1 QUIZ on Factors influencing demand
After a rapid rise before this da...,
The usa overtook france and italy...,
Sales of still wines have been de...
25
cards
D2W2 QUIZ on wine business
This is a term used mainly in nor...,
Large companies which have intere...,
Makes wine exclusively from their...
23
cards
D2W2 QUIZ on Getting Wine to the Point of Sale Quiz on Getting Wine to the Point of Sale
Wine sales are usually split into...,
Briefly outline the benefits and ...,
Briefly outline how by employing ...
25
cards
D2W3 QUIZ on Marketing Analysis
What is the primary aim of market...,
Although the marketing process of...,
Match the appropriate marketing s...
27
cards
D2W4 QUIZ on the Three Tier System
In the usa legislation controllin...,
What are some of the benefits tha...
2
cards
L3C2 - Wine With Food
Which two components in food that...,
Which two components in food can ...,
Generallyhas more impact on the w...
33
cards
General Wine Business Statistics
Global grape production tons,
Of global grape production wine g...,
Global wine production hectoliters
15
cards
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L4.2 Commercial Business
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