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Marketing - MKTG 1030

This class was created by Brainscape user Sarah Brennan. Visit their profile to learn more about the creator.

By: Sarah Brennan
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Decks in this class (12)

Chapter 1
What is the key to achieve excell...,
Home depot,
Marketing strategy
26  cards
Chapter 2
Mistakes made by companies that d...,
Organizational silos,
Tesco
21  cards
Chapter 3
Mass marketing,
Listing fees,
Glide
21  cards
Chapter 4
What challenges are businesses fa...,
Artemis pet food,
Negative consequences of not deve...
14  cards
Chapter 5
Starbucks,
D base transformers,
Core product
22  cards
Chapter 6
Why is pricing important,
Example lululemon,
Seat of the pants pricing approach
31  cards
Chapter 7
What do channels move,
Example zara,
Example dell
21  cards
Chapter 8
Example p g,
How has marketing communications ...,
How to communicate
20  cards
Chapter 9
Example ibm,
Why does misalignment between mar...,
Example robeez
13  cards
Chapter 10
Organization wide focus,
Example ge healthcare,
Customer centric approach
12  cards
Chapter 11
Example ace hardware,
Example dell customer attract sat...,
Measuring customer satisfaction
11  cards
Chapter 12
Example purolator,
Marketing productivity,
Metrics to measure roi
8  cards

More about
Marketing - MKTG 1030

  • Class purpose General learning

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