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  • ALA 2 Retail and Service Marketing
    ALA 2 Retail and Service Marketing

    ALA 2 Retail and Service Marketing

    By: Daniel Ton
    DL Übungen 1-5 Einführung in DL Marketing, DL Übungen 6-12 Stragisches DL Marketing, DL Übungen 7-18...
    10
    Decks
    101
    Flashcards
    18
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  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Eddy De La Torre
    Ch 1 - Creating Customer Relationships and Value through Marketing, Ch 2 - Developing Successful Marketing and Organizational Strategies, Ch 3 - Understanding the Marketing Environment, Ethical Behavior, and Social Responsibility...
    18
    Decks
    570
    Flashcards
    381
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  • Certificate in Retail and Digital Banking (Cert RDB)
    Certificate in Retail and Digital Banking (Cert RDB)

    Certificate in Retail and Digital Banking (Cert RDB)

    By: Alicia Tse
    1. Retail Banking Customers, 2. Customer Segments and Service Delivery, 3. Customers in a Digital Age...
    23
    Decks
    1,214
    Flashcards
    14
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  • marketing
    marketing

    marketing

    By: Lucy Paine
    Chp 1 - Overview of Marketing, Chp 2 - Developing Marketing Strategies and Marketing Plan, Chapter 3 - Analyzing Marketing Environment...
    18
    Decks
    1,595
    Flashcards
    17
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  • Marketing
    Marketing

    Marketing

    By: Weng Yixiang
    1. Marketing, 2. Company and Marketing Strategy, 3. The Marketing Environment...
    16
    Decks
    397
    Flashcards
    56
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  • Mktg Management
    Mktg Management

    Mktg Management

    By: Rahul Sane
    CH01: Mktg Realities, CH02: Mktg Planning and Mgmt, CH03: Analyzing Consumer Markets...
    21
    Decks
    690
    Flashcards
    3
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  • Business 210-Marketing
    Business 210-Marketing

    Business 210-Marketing

    By: Keiza Pynn
    Chapter 1- Marketing: Customer Value, satisfaction, relationships, Chapter 2- Developing successful Marketing Strategy, Chapter 3-Scanning the marketing environment...
    18
    Decks
    340
    Flashcards
    21
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  • dipWSET D2 | Business of Wine
    dipWSET D2 | Business of Wine

    dipWSET D2 | Business of Wine

    By: Geoffrey Van Elderen
    D2C02 Factors Affecting Wine Price - Supply and Demand, D2W1 QUIZ on Factors influencing demand, D2C03 Business Engaged In Wine Production...
    21
    Decks
    587
    Flashcards
    63
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  • Marketing
    Marketing

    Marketing

    By: Alexander Fransson
    Intro, Market Segmentation And Positioning, Consumer Buying Behavour...
    17
    Decks
    577
    Flashcards
    3
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  • MKT 2317
    MKT 2317

    MKT 2317

    By: Jonah Nieman
    Chapter 1, Chapter 4: Consumer Decision Making, Chapter 6: Segmenting and Targeting and Positioning Markets...
    14
    Decks
    317
    Flashcards
    58
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  • LSER 101
    LSER 101

    LSER 101

    By: Norbert Schmidt
    Chap. 1 - Intro to Logistics Services, Chap. 2 - Typologies and Markets of LS, Chap. 3 - Logistics Network Design...
    6
    Decks
    120
    Flashcards
    141
    Learners
  • BU325 Final
    BU325 Final

    BU325 Final

    By: reese cerkownyk
    Ch 1 - Overview of Marketing, Ch 2 - Developing Marketing Strategies and a Marketing Plan, CH 3 - Analyzing the Marketing Environment...
    18
    Decks
    718
    Flashcards
    2
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  • Foundations of Marketing
    Foundations of Marketing

    Foundations of Marketing

    By: Kate Ford-Marsden
    Intro to Marketing, Company and Marketing Strategy, Analysing the marketing environment...
    12
    Decks
    305
    Flashcards
    2
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  • BE201 - Marketing
    BE201 - Marketing

    BE201 - Marketing

    By: Julia Brännström
    Chapter 2 - Consumer Buying Behavior, Chapter 3 - Marketing Research & Customer Insight, Chapter 4 - The Marketing Environment...
    16
    Decks
    228
    Flashcards
    2
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  • BADM 760 - Marketing Management
    BADM 760 - Marketing Management

    BADM 760 - Marketing Management

    By: Kelly Gonzales
    Ch. 4 - The Marketing Environment, Ch. 6 - Consumer Decision, Ch. 7 - Business Marketing...
    13
    Decks
    394
    Flashcards
    3
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  • Marketing 2210
    Marketing 2210

    Marketing 2210

    By: Justin Lange
    Chapter 1: An Introduction to Marketing, Chapter 15: Retailing, Chapter 2: The Marketing Environment, Social Responsibility, and Ethics...
    19
    Decks
    582
    Flashcards
    4
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  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Isaiah Waterhouse
    Chapter 1. Creating Customer Value and Engagement, Chapter 2. Company and Marketing Strategy, Chapter 8. Products, Services, and Brands...
    16
    Decks
    289
    Flashcards
    5
    Learners
  • Marketing
    Marketing

    Marketing

    By: Amanda Kennedy
    Ch. 1 Marketing: Creating & Capturing Customer Value, Ch. 2 Company and Marketing Strategy: Partnering to Build Customer Relationships, Ch. 3 Analyzing the Marketing Environment...
    16
    Decks
    320
    Flashcards
    65
    Learners
  • MGCR 352
    MGCR 352

    MGCR 352

    By: Claire Bent
    Marketing Overview (Lecture #2), Scanning the Environment/Intro to the Marketing Mix (Lecture #3), Developing Marketing Strategies (Lecture #4)...
    15
    Decks
    493
    Flashcards
    4
    Learners
  • MARK 468
    MARK 468

    MARK 468

    By: Reese Naumann
    Retail Strategy, Assortment, Retail location...
    11
    Decks
    105
    Flashcards
    2
    Learners
  • Principle of marketing
    Principle of marketing

    Principle of marketing

    By: Daylily Liao
    Chapter 1, Chapter 14 manging marketing channels and supply chains, Chapter 17: integrated marketing communication and direct marketing...
    14
    Decks
    591
    Flashcards
    3
    Learners
  • EBS Theory
    EBS Theory

    EBS Theory

    By: AARTHI ANANTHAN
    Chapter 1 - Introduction to Business, Chapter 2 - Travel and Tourism, Chapter 2 - Hospitality...
    17
    Decks
    240
    Flashcards
    10
    Learners
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Wei Kai Khoo
    1. Creating & Capturing Customer Value, 2. Partnering to build customer engagement, value and relationships, 3. Consumer behaviour & consumer culture...
    12
    Decks
    346
    Flashcards
    1
    Learner
  • Marketing
    Marketing

    Marketing

    By: Renee Martell
    Chapter 8: Customer-Driven Marketing Strategy: Creating Value for Target Customers, Chapter 9: Products, Services, and Brands: Building Customer Value, Chapter 10: New-Product Development and Product Life-Cycle Strategies...
    9
    Decks
    185
    Flashcards
    25
    Learners
  • Business Management 113
    Business Management 113

    Business Management 113

    By: Rayno Mostert
    Chapter 1 Definitions, Chapter 2 Definitions, Chapter 3 Definitions...
    21
    Decks
    464
    Flashcards
    19
    Learners
  • Marketing 1MA3
    Marketing 1MA3

    Marketing 1MA3

    By: Elifni Ozdemir
    Marketing Research - Chapter 7, Consumer Behaviour - Chapter 4, Segmentation, Targeting, and Positioning - Chapter 6...
    13
    Decks
    385
    Flashcards
    1
    Learner
  • marketing
    marketing

    marketing

    By: Karen Schneider
    Multiple choice, Marketing mix, 4P...
    18
    Decks
    299
    Flashcards
    2
    Learners
  • PRIN MKTG
    PRIN MKTG

    PRIN MKTG

    By: Chanawee Kasuwan
    Chapter 1: Marketing — Creating and Capturing Customer Value, Chapter 3: Analyzing the Marketing Environment, Chapter 4: Managing Marketing Information — to Gain Customer Insights...
    13
    Decks
    228
    Flashcards
    8
    Learners
  • Marketing
    Marketing

    Marketing

    By: melissa siemonek
    Introduction to Marketing L1, The Marketing Environment L2, Strategic Marketing Planning L3...
    11
    Decks
    343
    Flashcards
    1
    Learner
  • CertRDB
    CertRDB

    CertRDB

    By: Kieran McKeown
    Topic 1: Retail banking customers, Topic 2: Customer segments + service delivery expectations, Topic 3: Customers in a digital age...
    23
    Decks
    152
    Flashcards
    18
    Learners

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