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Business

This class was created by Brainscape user Student Pablo Carceller Mora. Visit their profile to learn more about the creator.

By: Student Pablo Carceller Mora
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Decks in this class (23)

The Market
What is marketing,
Niche market definition,
Mass market
19  cards
Market Reserach
Market research,
Why to use market research,
Primary research
11  cards
Market Positinioning
Product market orientated,
Market positioning,
How businesses position products
14  cards
Demand
Definition of demand,
Basic law of demand,
Demand curve
11  cards
Supply
Supply,
Basic law of supply,
Supply curve
5  cards
Markets
Equilibrium price clearing price,
Total revenue expenditure,
Changes in demand
6  cards
Ped And Yed
Price elasticity of demand,
Elastic and inelastic products,
Factors influencing ped
8  cards
Marketing Objectives And Strategy
Marketing objectives,
Product life cycle,
Extension strategies
13  cards
Product / Service Design
Product design,
Design mix features to be conside...,
The design mix and social trends
4  cards
Promotion And Branding
Above the line promotion,
Below the line promotion,
Choosing methods
7  cards
Pricing Strategies
Cost plus pricing,
Price skimming,
Penetration pricing
7  cards
Distribution
Distribution,
Distribution channels,
Wholesalers
7  cards
Approches To Staffing
Approaches to staff,
Flexible workforce,
How to increase flexibility of wo...
6  cards
Recruitment Selection And Training
Stages in the recruitment and sel...,
Internal and external recruitment,
Costs of recruitment selection
8  cards
Organisational Design
Hierarchy organizational chart,
Employee roles in the organisatio...,
Chain of command
9  cards
Motivation In Theory And Practice
Taylor s theory of management,
Taylor s approach,
Taylor s experiment
12  cards
Leadership
Differences between a manager and...,
Leadership styles autocratic lead...,
Paternalistic leadership
8  cards
Role Of An Entrepreneur
Roles of entrepreneurs,
Risk and rewards,
How do entrepreneurs find a busin...
11  cards
Emtrepreneurial Motives And Characteristics
Characteristics of entrepreneurs,
Skills needed by an entrepreneur,
Financial reasons to set up a bus...
4  cards
Business Objectives
Why do business need objectives,
Smart,
Some business objectives
3  cards
Business Choices
Opportunity cost,
Non monetary opportunity cost,
Business choices and trade off
5  cards
23 Planning
Why is planning important,
The contents of a business plan,
Contents of a business plan 20
5  cards
Internal Finance
0  cards

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Business

  • Class purpose General learning

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