This class was created by Brainscape user Sam Clear. Visit their profile to learn more about the creator.

Decks in this class (24)

Theme 1 - Marketing and People
Mass market 1,
Niche market 2,
Homogeneous 3
255  cards
1.1 - Meeting Customer Needs
Mass market 1,
Niche market 2,
Homogeneous 3
38  cards
1.2 - Market
Demand 1,
Basic law of demand 2,
Factors causing a shift in the de...
25  cards
1.3 - Marketing Mix and Strategy
The 4ps in the marketing mix 1,
Design mix 2,
Ethical sourcing 3
46  cards
1.4 - Managing People
Treating staff as an asset 1,
Features of treating staff as an ...,
Benefits of treating staff as an ...
100  cards
1.5 - Entrepreneurs and Leaders
Entrepreneur 1,
Characteristics of an entrepreneur 2,
Intrapreneurship 3
46  cards
Theme 2 - Managing Business Activities
Types of internal finance 1,
Owner s capital 2,
Advantages and disadvantages of o...
197  cards
2.1 - Raising Finance
Types of internal finance 1,
Owner s capital 2,
Advantages and disadvantages of o...
38  cards
2.2 - Financial Planning
Sales forecast 1,
Purpose of a sales forecast 2,
Factors affecting a sales forecast 3
27  cards
2.3 - Managing Finance
Gross profit 1,
Operating profit 2,
Net profit 3
20  cards
2.4 - Resource Management
Methods of production 1,
Job production 2,
Advantages of job production 3
67  cards
2.5 - External Influences
Inflation 1,
Factors in pestle analysis 2,
Examples of political factors in ...
45  cards
Theme 3 - Decisions and Strategy
0  cards
3.1 - Objectives and Strategy
Objectives 1,
Hierarchy of business objectives 2,
Corporate objectives 3
35  cards
3.2 - Growth
Reasons to grow 1,
Economies of scale 2,
Formula for unit costs 3
36  cards
3.3 - Decision Making Techniques
Extrapolation 1,
Benefits of using extrapolation 2,
Drawbacks of using extrapolation 3
24  cards
3.4 - Influences on Decisions
Short termism 1,
Advantages of short termism 2,
Disadvantages of short termism 3
30  cards
3.5 - Assessing Competitiveness
0  cards
3.6 - Managing Change
0  cards
Theme 4 - Global Business
Globalisation 1,
Key features of globalisation 2,
Factors contributing to globalisa...
102  cards
4.1 - Global Business
Globalisation 1,
Key features of globalisation 2,
Factors contributing to globalisa...
40  cards
4.2 - Global Markets
Push factor 1,
Pull factor 2,
Examples of push factors 3
21  cards
4.3 - Global Marketing
Glocalisation 1,
Ethnocentric approach 2,
Advantages of an ethnocentric app...
30  cards
4.4 - Global Industries
Multinational company 1,
Benefits of mncs to the countries...,
Drawbacks of mncs to the countrie...
11  cards

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Business A Level (Edexcel)

  • Class purpose General learning

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