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Grace c
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Decks in this class (20)
101 - Enterprise
What is enterprise 1,
What is an sme 2,
Sme s in the uk 3
13
cards
102 - Business plans
What is a business plan 1,
What does a business plan include 2,
What is included in the overview ...
9
cards
103 - Markets
Define market 1,
What is competition 2,
What is meant by local markets 3
33
cards
104 - Market research
What is market research 1,
Explain the value of carrying out...,
What is primary research also kno...
14
cards
Business structure - 105
Explain the difference between th...,
Explain the aims of private secto...,
Explain the aim of the public sec...
6
cards
Business location - 106
What are the key factors when dec...
1
cards
Business Finance - 107
One strength and one limitation o...,
Working capital internal 2,
Sales of assets internal 3
14
cards
Business revenue and costs - 108
What is revenue including the for...,
Define fixed costs 1,
Define indirect costs 2
9
cards
Marketing - 109
What does marketing involve 1,
Define marketing 2,
Market orientation market led 3
5
cards
The marketing mix - 110
What is the marketing mix 1,
How will the marketing mix differ...
2
cards
Product - 111
Define product portfolio 1,
Blank 2,
What is unique selling point diff...
8
cards
Price - 112
Penetration pricing 1,
Price skimming 2,
Cost plus pricing 3
6
cards
Promotion - 113
Define promotion 1,
What is above the line promotion 2,
What is below the line promotion 3
4
cards
Place - 114
What are the different distributi...,
Define multi channel distribution 2,
What is e tailing 3
5
cards
Finance - 117-122
What is the role of the finance d...,
Define direct and indirect costs 2,
Define a budget 3
19
cards
Human resources 123-133
Flexible hours 1,
Part time staff 2,
Zero hours contracts 3
58
cards
formulas
Labour turnover 1,
Ped 2,
Yed 3
18
cards
2023 exam questions
Define monopolistic competition 1,
Define a monopoly 1,
Define oligopoly examples are sai...
45
cards
Key terms
Define market 1,
Define competition 2,
Define mass market 3
24
cards
Other
Primary methods of market researc...,
Secondary methods of market resea...,
Reasons why consumers sometimes n...
10
cards
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Business - component one
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