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Tee 322
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Decks in this class (35)
Influences On Marketing Obj
What is the broad objective of th...,
What is the 1st marketing objective,
What is the second marketing obj
10
cards
Market Research
Define market research,
Pros of primary research,
Cons of primary research
18
cards
Porters Generic Strategies & 5 Forces
What does it do,
What is the first strategy,
What is the 2nd strategic position
11
cards
Market mapping
What is market mapping,
What two variables can it be meas...,
What can you learn from using a m...
8
cards
price elastcity of demand
What is the law of demand,
What is ped,
Formula for ped
12
cards
income elasticity of demand
What is income elasticity of demand,
What is the formula for yed,
What is the good considered as if...
5
cards
technology and marketing
Name three types of data and give...,
3 critiques of technological data,
What does big data do
6
cards
market segmentation
Define market segmentation,
Name 4 segments,
Expand on demographic
5
cards
pricing strategies
Pricing strategies,
What is price skimming,
Pros of price skimming
11
cards
Product Life Cycle
What are the 5 fazes of the life ...,
What is the lead time,
What does the product life cycle ...
7
cards
random context I need to know
What is loss leader pricing,
What is an advantage if this,
What does it mean by other goods
10
cards
promotional mix
What is the promotional mix,
What are the 4 functions
2
cards
budgets
Define budget
1
cards
financial objectives
What is the formula for return on...,
If the number comes out positive ...,
What is capital structure a break...
6
cards
Budgets/ Budgeting
What is a budget,
What is income budget,
Why do businesses set targets
8
cards
Cashflow Forecast
What is the first way to solve ca...,
What is the second way of trying ...,
What is the third way a business ...
6
cards
Break Even Analysis
What are fixed costs,
What is variable costs per unit,
What is the equation for break even
7
cards
Sources Of Finance
Two reasons why a business would ...,
What is debt factoring,
What is the advantage of debt fac...
19
cards
Methods Of Improvinf Cash Flow Problems
What is the first way of solving ...,
What is the second solution to ca...,
What is the third solution to cas...
4
cards
Methods To Increase Profit
How can a business increase profi...,
H,
Ways of improving profit by reduc...
3
cards
Swot Analysis
What is swot analysis,
Which is the internal audit,
Which is the external audit
7
cards
Balance Sheet And Income Statement
What is income statement,
How to calculate gross profit,
What are expenses overheads
12
cards
What Is ROCE
Three ways to imorove roce,
Interpreting roce
2
cards
Current Ratio
Equation,
What is the ideal amount,
What does it mean if it is higher
6
cards
Gearing
What is gearing,
Question for hearing,
What is considered highly geared
8
cards
Payable/ Recievable Days
Equation for payable days,
How to work out cost of sales if ...,
How to interpret payable days
11
cards
Evaluating Ratio Analysis
Three strengths of financial ratio,
Limitations of ratio analysis
2
cards
Short And Long Term Measures Of Performance
Give two short term measures of p...,
Give 3 long term measures of perf...
2
cards
Kaplan & Norton Balanced Scorecard
What is k n balanced scorecard,
What are the 4 areas around the b...,
What are the elements in each mea...
5
cards
Elkingtons Triple Bottom Line
What is it,
What is the first p,
What is the second p
7
cards
Influences On Marketing Objectives
0
cards
Mass Customisation
What is mass customisation,
What is the axis based on,
What is collaborative customisati...
10
cards
Temporary And Part Time Staff / Producing To Order
2 pros of part time temporary staff,
2 cons of part time temporary staff,
What is producing to order a meth...
7
cards
Outsourcing
What is outsourcing,
Give examples within the 4 depart...,
1 advantage of outsourcing
6
cards
Ratio Analysis
What is gross profit,
What is the formula for gross pro...,
What does a fall in gpm mean for ...
14
cards
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Business mr W Side
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