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ellie mai
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Decks in this class (16)
1.1 - meeting customer needs
Mass market 1,
Niche market 2,
Homogenous 3
46
cards
1.2 -the market
Demand 1,
How are price and demand related 2,
Non price factors of demand 3
29
cards
1.3 - the marketing mix and strategy
Design mix 1,
Function 2,
Cost 3
49
cards
1.4 - managing people
Staff as an asset 1,
Staff as a cost 2,
Multi skilling 3
59
cards
1.5 - entrepreneurs and leaders
Business 1,
Benefits of businesses to society 2,
Start up 3
20
cards
2.2 - financial planning
Sales forecast 1,
Advantages of forecasting 2,
Time series analysis 3
27
cards
2.3 - managing finance
Why profit is important 1,
Gross profit 2,
Operating profit 3
54
cards
2.4 - resource management
Capacity utilisation 1,
Why do businesses want to perform...,
Benefits of under utilisation 3
45
cards
2.5 - external influences
External influences 1,
Main aims of the government 2,
Inflation 3
21
cards
3.1.1 - corporate objectives
Profit maximisation 1,
How to reduce costs 2,
How to increase revenue 3
13
cards
3.1.2 - theories of corporate strategies
Business strategy 1,
Ansoff matrix 2,
Market penetration 3
13
cards
3.1.3 & 3.1.4 - SWOT analysis and PESTLE
Swot analysis 1,
Why does a business need to asses...,
Evidence of strengths and weaknes...
21
cards
3.2.1 - growth
What are the growth objectives 1,
Economies of scale 2,
Increased market power 3
10
cards
3.3
Investment 1,
Investment appraisal 2,
Methods of investment appraisal 3
27
cards
4.1 - globalisation
Gdp 1,
Economy 2,
Bric economies 3
59
cards
4.2 - global markets and business expansion
Push factors 1,
Pull factors 2,
Outsourcing 3
32
cards
More about
business studies
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