This class was created by Brainscape user Panni Csoka. Visit their profile to learn more about the creator.

Decks in this class (13)

Chapter 8: Decisions On Location
Proximity to market,
Proximity to labour,
Proximity to materials extraction
16  cards
Chapter 9: Globalisation
Emerging economies,
Globalisation,
Concept of globalisation 5
20  cards
Chapter 10: The Importance & Growth Of Multinational Companies
Benefits to business being multin...,
Commodities,
Patents
26  cards
Chapter 11: International Trade & Exchange Rates
Surplus,
Exports,
Imports
19  cards
Chapter 12: Government Objectives & Policies
Main role of government,
Fiscal policy,
Lay off staff
45  cards
Chapter 13: External Factors
Increased consumer awareness,
Changing demand patterns,
Increased numbers of women at work
23  cards
Chapter 14: Measuring Success In Business (Version)
What is one way to measure the su...,
What factors can affect whether i...,
Why might increasing market share...
25  cards
Chapter 33: Market Research
Market research,
Purpose of market research,
Why does market research informat...
31  cards
Chapter 34: The Importance Of Marketing
Market,
Marketing,
Satisfying customer needs
20  cards
Chapter 35: Market Segmentation (Version)
What is a market segment,
Why do businesses target specific...,
Which businesses aim their produc...
20  cards
Chapter 36: Product (Version)
Product Life Cycle, Boston Matrix, Marketing Mix
25  cards
Chapter 37: Price (Version)
Pricing,
Pricing strategy,
Cost plus pricing
25  cards
Chapter 16: The Importance Of Good Communication In Business (Version)
What is communication,
Who is involved in the communicat...,
What are communication channels
24  cards

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Business Studies

  • Class purpose General learning

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