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Thomas Kud
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Decks in this class (13)
1.1.1 Mass markets and Niche markets
What is a mass market,
What is a niche market,
What are the characteristics of a...
7
cards
1.1.2 Product and Market orientation
What is product orientation,
What is market orientation,
What does product orientation do
36
cards
1.2 Supply and Demand diagrams
Draw the basic s d diagram for 2 ...,
What is the acronym for demand,
What does tripes stand for demand
9
cards
1.2.4 PED
What is the definition for ped,
What is the relationship between ...,
Name five factors affecting ped
4
cards
1.2.5 YED
What is yed,
What are four factors affecting yed,
What is the coefficient of yed pl...
3
cards
1.3.1-1.3.4 Marketing Mix
What is the marketing mix,
What are the 4 p s associated wit...,
What is a product
23
cards
1.3.5 Marketing strategy's
What is a product portfolio,
Name three advantages of a produc...,
Name three disadvantages of a pro...
16
cards
1.4.1 Employee and Employer Relations
What is employee and employer rel...,
What is multi skilling,
What is a flexible workforce
22
cards
1.4.3 Organizational design
0
cards
1.4.4- Motivation
What are the four motivational th...,
What was taylors theory,
What was mayos theory
13
cards
1.4.5 Leadership
What are the four types of leader...,
What is an autocratic leader,
What is a democratic leader
17
cards
1.5.2 Entrepreneurail Motives and Characteristics
What are the roles of an entrepre...,
What are 5 characteristics of an ...,
What the financial motives of an ...
4
cards
1.5.4 Forms of ownership-LTD/PLC
What is a private limited company,
What is a public limited company,
What are 3 characteristics of a plc
8
cards
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Business Theme 1
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