This class was created by Brainscape user Natalie Pullan.

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Decks in this class (32)

calculations
Market share formula 1,
Price elasticity of demand 2,
Change 3
5  cards
1.1.1 the market
What is the difference between a ...,
What is a dynamic market 2,
What is innovation how is it usef...
6  cards
1.1.2 market research
What is the difference between pr...,
Name 3 times in which market orie...,
Name 3 times in which product ori...
11  cards
1.1.3 market positioning
What is a market map 1,
What is a competitive advantage 2,
Name the 6 types of competitive a...
6  cards
1.2.1 demand
What is demand 1,
Name the 8 non price factors whic...,
What happens to the quantity of d...
6  cards
1.2.2 supply
What is supply 1,
What is a supply chain 2,
How much a firm should supply dep...
9  cards
1.2.3 markets
What is market clearing price 1,
Where is the equilibrium point on...
2  cards
1.2.4 elasticities of demand
What is elasticity 1,
What is price elasticity of deman...,
What does it mean if the ped valu...
12  cards
1.3.1 product/service design
Name the 3 elements of the design...,
What is ergonomics 2,
What are consumer durables 3
9  cards
1.2.5. income elasticity of demand (YED)
What does yed measure 1,
Yed calculation 2,
If yed value 1 what type of good ...
22  cards
1.3.2 branding & promotion
What is a brand 1,
What does corporate branding aim ...,
What does a product branding stra...
15  cards
1.3.3 pricing strategies
What is a homogenous product 1,
What is pricing 2,
What is a pricing strategy 3
15  cards
1.3.4 distribution channels
What is distribution 1,
Three stage modern distribution 2,
Four stage traditional distributi...
5  cards
1.4.3 organisational design
What is organisational design 1,
What is a chain of command 2,
What is span of control example 3
16  cards
1.4.4 motivation in theory & practise
What is motivation 1,
Motivated staff are 4 2,
Theory taylor scientific manageme...
23  cards
1.4.5 leadership
What is leadership 1,
What is management 2,
A good leader is has 5 3
13  cards
1.5.1 role of an entrepreneur
What is an entrepreneur 1,
Why might someone want to start a...,
Name 7 stages to starting a new b...
14  cards
1.5.6 moving from entrepreneur to leader
Define leader 1,
When a business grows an entrepre...,
What is emotional intelligence 3
4  cards
1.5.4 forms of business
Define business form 1,
Define limited liability 2,
Examples of personal assets 3 3
19  cards
1.5.3 business objectives
Define business objectives 1,
What does smart stand for in term...,
Define pressure group 3
9  cards
1.5.5 business choices
Define opportunity costs 1,
Define trade off 2
2  cards
2.1.1 internal finance
Define finance 1,
Reasons for raising finance 8 2,
Define owners capital 3
11  cards
2.1.3 liability
Do sole traders partnerships have...,
Finance suited for a business wit...,
Finance suited for a business wit...
4  cards
2.1.4 planning
Define business plan 1,
Why might a business plan be usef...,
What is included in a business pl...
14  cards
2.2.1 sales forecasting
Define sales forecasting 1,
Name 4 factors which could affect...,
Name the 4 areas firms may want t...
7  cards
2.2.2 sales, revenue & costs
Calculation of sales volume 1,
Calculation of sales revenue 2,
Define fixed cost 3
11  cards
2.2.4 budgets
Define budget 1,
Purposes of using budgets 4 2,
Benefits of planning in terms of ...
14  cards
1.4.2 recruitment, selection & training
Define recruitment 1,
Define selection 2,
Define job selection 3
13  cards
2.4.1 production, productivity & efficiency
Define productivity 1,
Define production 2,
Define job production 3
9  cards
2.3.1 profit
Define profit 1,
Equation for profit 2,
What is a statement of comprehens...
14  cards
2.3.2 liquidity
Define liquidity 1,
How can liquidity be improved 4 2,
Equation for current ratio x 1 3
7  cards
2.4.2 capacity utilisation
Define capacity 1,
Define capacity utilisation 2,
Equation for capacity utilisation 3
8  cards

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business y12

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