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By:
Matt Gu
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Decks in this class (19)
Strategy & Business Models
E tailer online retailer virtual ...,
E tailer online retailer omnichan...,
E tailer online retailer manufact...
22
cards
E-commerce Infrastructure: The Internet, Web, and Mobile Platform (I)
Digital divide 1,
Internet 2,
World wide web web 3
49
cards
E-commerce Infrastructure: The Internet, Web, and Mobile Platform (II)
Bandwidth 1,
The web 2,
Web invented time period 3
31
cards
Building an E-commerce Presence: Websites, Mobile Sites, and App (I)
Components in e com vision 1,
4 types of e commerce presence 2,
Systems development life cycle sd...
36
cards
Building an E-commerce Presence: Websites, Mobile Sites, and App (II)
Types of m commerce platforms 1,
Mobile website 2,
Mobile web app 3
11
cards
User Experience (UX) & Responsive Design - The Jesse James Garret Model
5 planes of ux design 1,
Surface plane 2,
Skeleton plane 3
22
cards
UX & Responsive Design - Applying the JJG Model to an Ecommerce Website
2 types of quality for a website 1,
4 dimensions of system quality 2,
4 dimensions of information quali...
4
cards
Website Programming - HTML & CSS
Html hypertext markup language 1,
Markup 2,
Cascading style sheets css 3
6
cards
Website Programming - JavaScript & Web Analytics
Content management systems cms 1,
Benefits of a cms 2,
Javascript js 3
9
cards
E-commerce Security (I)
Customer and merchant perspective...,
Integrity dimension 2,
Nonrepudiation dimension 3
12
cards
E-commerce Security (II) *MIDTERM CONTENT INCLUSIVE*
Malicious code malware 1,
Exploit kits 2,
Drive by download 3
60
cards
E-commerce Marketing & Advertising Concepts
Consumer behaviour 1,
Consumer decision process 5 steps 2,
Online marketing communications 3
30
cards
Web Analytics
Funnel of conversion 1,
Web analytics 2,
Web hits 3
11
cards
User Experience (UX) Testing Technologies & Methods
User experience ux 1,
Usability 2,
5 quality components of usability 3
19
cards
Internet Marketing Technologies
Unique features of e commerce tec...,
Ubiquity 2,
Global reach 3
45
cards
Google Ads as an example of Auction IT in E-Commerce
Costs of online advertising 6 pri...,
The most expensive e commerce pri...,
5 steps of customer conversion pr...
12
cards
Social, Mobile, & Local E-Commerce
Social mobile local nexus 1,
Traditional online marketing goals 2,
Social marketing goals 3
27
cards
Search Engine Optimization (SEO)
Search engine optimization seo 1,
Organic vs paid 2,
Website attributes for higher ser...
11
cards
Dashboards & E-commerce Performance Evaluation
Dashboards 1,
The 6 capabilities of dashboards 2,
Drill down dashboard 3
10
cards
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INSY440
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