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Explain what is meant by Globalisation. Using examples, analyse the impact of globaisation on the way firms do international business
What is in the intro 4,
The impacts globalisation has on ...,
Outsourcing ads eg disadvantage
6
cards
2. Explain the main differences between globalization of markets and globalization of production. How do these create opportunities and challenges for business managers?
Whats in the intro,
Merely state the main differences,
Definition of globalisation of ma...
10
cards
3. Select two international trade theories and critically discuss their usefulness in understanding today’s international business environment. Support your answer with EG
What is in intro,
Definition of new trade theory,
Advantages of new trade theory
7
cards
4. Using examples, summarize the core features of a country’s political economy and discuss how they can impact the attractiveness of a country as a potential foreign capital destination.
Intro,
Intro for the political system,
Define collectivism
14
cards
5. Define culture and its main determinants. Using examples, explain how paying attention to cultural differences in international business can be beneficial for business managers.
Intro,
State main determinants,
Define education as a main determ...
5
cards
7. Discuss the ads & dis of the 4 basic strategies for competing globally. Describe the organizational structures & controls that are internally consistent with the relevant strategies
List the 4 strategies and their r...,
Ads dis for global standardisatio...,
What is horizontal differentiatio...
8
cards
8. Define the different modes of entry a firm may choose from when entering a foreign market. Choose three entry modes and discuss the key ads and diss of each using Eg
States all the mode of entry,
Define wholly owned subsidiary,
Define licencing
6
cards
9. What is meant by “FDI”? The ads of doin FDI. Discuss work of Li & Resnick ('03) & how their conclusions compare/contrast w/ theories of FDI.
The structure of the first part o...,
Intro define fdi,
There are two forms of fdi define...
15
cards
11. Define & briefly describe the 4 components of marketing mix. Select 2 & critically discuss the relevant strategies that are available to international business managers for effective mk
States the 4 component of the mar...,
Distrubition strategy as a revelv...,
Communication strategy
3
cards
Define & brief desibe dif level of regional economic integration. Disss da economic & political argments for & against integration. Wat r da implications of Brexit on businesses in GlasCity
Definition of regional economic i...,
What are the levels of regional e...,
Briefly describe free trade area
8
cards
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