This class was created by Brainscape user Ashley Dutton. Visit their profile to learn more about the creator.
By:
Ashley Dutton
- decks
- flashcards
- learners
Decks in this class (106)
Benefit= Mass Markets
1 1,
2 2,
3 3
4
cards
Drawback=mass Markets
1 1,
2 2,
3 3
4
cards
Benefit= Niche Markets
1 1,
2 2,
3 3
6
cards
Drawback= Niche Markets Drawback
1 1,
2 2,
3 3
5
cards
Relevent Notes For Both Mass And Niche Marketing
1 1,
2 2,
3 3
4
cards
Benefit=Online Retailing
1 1,
2 2,
3 3
6
cards
Drawback= Online retailing
1 1,
2 2,
3 3
5
cards
Relevant Notes For Online Retailing
1 1,
2 2
2
cards
Benefit=Dynamic Markets
1 1,
2 2,
3 3
5
cards
Drawback= Dynamic markets
1 1,
2 2,
3 3
4
cards
Relevant Notes For Dynamic Marketing
1 1,
2 2,
3 3
3
cards
1.1.2 (market Research) Benefit=Product Orientation
1 1,
2 2,
3 3
6
cards
Drawback= Product Orientation
1 1,
2 2,
3 3
4
cards
Benefit= Market Orientation
1 1,
2 2,
3 3
5
cards
Drawback= Market Orientation
1 1,
2 2,
3 3
5
cards
Benefit= Primary Research
1 1,
2 2,
3 3
6
cards
Drawback= Primary Research
1 1,
2 2,
3 3
6
cards
Benefit= Secondary Research
1 1,
2 2,
3 3
6
cards
Drawback= Secondary Research
1 1,
2 2,
3 3
6
cards
Benefit= Quantative Data
1 1,
2 2,
3 3
6
cards
Drawback= Quantitative Data
1 1,
2 2,
3 3
5
cards
Benefit= Qualitative Data
1 1,
2 2,
3 3
5
cards
Drawback= Qualitative Data
1 1,
2 2,
3 3
5
cards
Benefit= Market Segmentation
1 1,
2 2,
3 3
5
cards
Drawback= Market Segmentation
1 1,
2 2,
3 3
4
cards
1.2.2 Supply And 1.2.3 Markets Factors That Lead To A Change Im Supply
Definition 1,
1 2,
2 3
5
cards
Benefit= Positive Change In Supply
1 1,
2 2,
3 3
5
cards
Drawback= Negative Shift On Supply
1 1,
2 2,
3 3
5
cards
Graphs For Changes In Price And Supply
1 decrease in supply 1,
2 increase in supply 2,
3 decrease in price 3
4
cards
Drawback= Proce Elatic
1 1,
2 2,
3 3
6
cards
Benefit= Price Inelastic
1 1,
2 2,
3 3
6
cards
Income Elasticity= Luxury Goods
1 1,
2 2,
3 3
4
cards
Income Elasticity= Normal Goods
1 1,
2 2,
3 3
6
cards
Incomes Elasticity= Inferior Goods
1 1,
2 2,
3 3
5
cards
Benefit= Market Map (market Positioning)
Market positioning 1,
1 2,
2 3
6
cards
Drawback= Market Map
1 1,
2 2,
3 3
6
cards
Benefit= Market Segmentation
1 1,
2 2,
3 3
5
cards
Drawback= Market Segmentation
1 1,
2 2,
3 3
4
cards
Relevant Nites For Market Segmentation
1 1,
2 2,
3 3
3
cards
Benefit= Design Mix, Aesthetic/function
1 1,
2 2,
3 3
4
cards
Drawback= Aesthetic/ Function
1 1,
2 2
2
cards
Benefit= Design Mix, Economic Manufacture
1 1,
2 2,
3 3
4
cards
Drawback= Design Mix, Economic Manufacture
1 1,
2 2,
3 3
5
cards
Benefit= Design Mix, Social Trends
1 1,
2 2,
3 3
5
cards
Drawback= Design Mix, Social Trends
1 1,
2 2,
3 3
4
cards
Benefit= Design Mix, Resource Depletion
1 1,
2 2,
3 3
5
cards
Drawback= Design Mix, Resource Depletion
1 1,
2 2,
3 3
4
cards
Branding And Promotion= Benefit Of Above The Line Promotion
1 1,
2 2,
3 3
6
cards
Drawback= Of Above The Line Promtion
1 1,
2 2,
3 3
4
cards
Ways Of Building A Brand= USP Through Labfuage Not Product
1 1,
2 2,
3 3
4
cards
Ways To Build A Brand= Advertising
1 1,
2 2,
3 3
5
cards
Ways To Build A Brand= Sponsorship
1 1,
2 2,
3 3
5
cards
Changes In Branding + Promotion To Reflect Social Trends
1 1,
2 2,
3 3
5
cards
Emotional Branding
1 1,
2 2,
3 3
5
cards
1.3.3 pricing Startergies, Price Skiming Benefit
1 1,
2 2,
3 3
4
cards
Drawback= Price Skimming
1 1,
2 2,
3 3
4
cards
Price Stratergies Extra
1 1
1
cards
Benefit= Penetration Procing
1 1,
2 2,
3 3
4
cards
Drawback= Penetration Procing
1 1,
2 2,
3 3
5
cards
Benefit= Cost Plus Pricing Benefit
1 1,
2 2,
3 3
6
cards
Drawback= Cost Plus Pricing
1 1,
2 2,
3 3
4
cards
Benefit= Predatory Pricing
1 1,
2 2,
3 3
6
cards
Drawback= Predatory Pricing
1 1,
2 2,
3 3
5
cards
Benefit= Psychological
1 1,
2 2,
3 3
4
cards
Drawback Psycholocial
1 1,
2 2,
3 3
8
cards
Benefit= Competitive
1 1,
2 2,
3 3
6
cards
Drawback= Competitive
1 1,
2 2,
3 3
5
cards
1.3.4 Distribution, Traditional= Using Intermediaries
1 1,
2 2,
3 3
6
cards
Drawback= Traditional= Using Intermediaries
1 1,
2 2,
3 3
6
cards
Benefit= Direct Distribution
1 1,
2 2,
3 3
6
cards
Dradrawback= Direct Distribution
1 1,
2 2,
3 3
5
cards
Relevant Notes For Distribution
1 1,
2 2,
3 3
3
cards
1.3.5 Marketing Strategies= Product Life Cycle, Development/ Intor Stage
1 1,
2 2,
3 3
5
cards
Pthe Product Life Cycle= Growth Stage
1 1,
2 2,
3 3
5
cards
The Product Life Cycle= Maturity Stage
1 1,
2 2,
3 3
6
cards
The Stage Of Product Life= Decline Stage
1 1,
2 2,
3 3
5
cards
The Product Life Cycle= Hovwever In The Decline Stage
1 1,
2 2,
3 3
8
cards
The Product Life Cycle= Extension Strategy
1 1,
2 2,
3 3
5
cards
The Stage Of Product Life= Extension Startergies Drawback
1 1,
2 2,
3 3
6
cards
Boston Matrix= Question Marks
1 1,
2 2,
3 3
5
cards
Boston Matrix= Stars
1 1,
2 2,
3 3
5
cards
Boston Matrix= Dogs
1 1,
2 2,
3 3
6
cards
Boston Markets= Drawback Of Dogs
1 1,
2 2,
3 3
8
cards
Boston Matrix= Dog Products As A Source Of Finance
1 1,
2 2,
3 3
5
cards
Boston Matrix= Cash Cow
1 1,
2 2,
3 3
4
cards
Product Life Cycle, Boston Matrix And A Balanced Product Portfolio
1 1,
2 2,
3 3
6
cards
However Of Product LC, BM + BPP
1 1,
2 2,
3 3
5
cards
Benefit= Market Stratergies For B2b Business
1 1,
2 2,
3 3
8
cards
Drawback= Marketing Stratergies For B2b Businesses
1 1,
2 2,
3 3
6
cards
Benefit= Marketing Stratergies For B2c Businesses
1 1,
2 2,
3 3
6
cards
Drawback= Market Stratergies For B2c Businesses
1 1,
2 2,
3 3
6
cards
1.4.1 Approaches To Stadfing, Benefit= Trearting Staff As An Asset
1 1,
2 2,
3 3
5
cards
Drawback=treating Staff As An Asset
1 1,
2 2,
3 3
8
cards
Benefit= Viewing Staff As A Cost
1 1,
2 2,
3 3
5
cards
Drawback= Vieweimg Staff As A Cost
1 1,
2 2,
3 3
5
cards
Benefit= Flexible Workforce
1 1,
2 2,
5 3
5
cards
Drawback= Flexible Workforce, If Task Culture Mor Suitable To Business, Link To Weak Culture
1 1,
2 2,
3 3
7
cards
Benefit= Collective Bargaining
1 1,
2 2,
3 3
6
cards
Drawback= Coolective Bargaining
1 1,
2 2,
3 3
8
cards
1.4.2 Recuitment, Selection And Training= Benefit Od Internal Recruitment
1 1,
2 2,
3 3
4
cards
Drawback Of Internal Recuitment
1 1,
2 2,
3 3
4
cards
Benefit= External Recuitment
1 1,
2 2,
3 3
6
cards
Drawback= External Recuitment
1 1,
2 2,
4 3
4
cards
Benefit= On-the-job
1 1,
2 2,
3 3
5
cards
Drawback= On-the-job
1 1,
2 2,
3 pathway one 3
4
cards
Benefit= Off-the-job
1 1,
2 2,
3 3
4
cards
More about
Theme 1 Line Of Analysis
- Class purpose General learning
Learn faster with Brainscape on your web, iPhone, or Android device. Study Ashley Dutton's Theme 1 Line Of Analysis flashcards now!
How studying works.
Brainscape's adaptive web mobile flashcards system will drill you on your weaknesses, using a pattern guaranteed to help you learn more in less time.
Add your own flashcards.
Either request "Edit" access from the author, or make a copy of the class to edit as your own. And you can always create a totally new class of your own too!
What's Brainscape anyway?
Brainscape is a digital flashcards platform where you can find, create, share, and study any subject on the planet.
We use an adaptive study algorithm that is proven to help you learn faster and remember longer....
