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  • Attitude et persuasion - CC1
    Attitude et persuasion - CC1

    Attitude et persuasion - CC1

    By: Alexandra Predescu
    Chapter 2, Chapter 3 - La mesure des attitudes, Chapter 4 - Origines des attitudes...
    11
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  • Attitude et Persuasion - CH 1
    Attitude et Persuasion - CH 1

    Attitude et Persuasion - CH 1

    By: Alexandra Predescu
    Attitude et Persuasion - Chapitre 1 - CC 1
    1
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    18
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    1
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  • Com. & Influence_PSYL2_DLS
    Com. & Influence_PSYL2_DLS

    Com. & Influence_PSYL2_DLS

    By: Daniela Lopresti-Smith
    A. INTRODUCTION, B. ATTITUDES ET CHANGEMENT D'ATTITUDES, C. COMMUNICATION ET PERSUASION...
    4
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    201
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    79
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  • x L2 AR Langage, communication et influence [COMPLET]
    x L2 AR Langage, communication et influence [COMPLET]

    x L2 AR Langage, communication et influence [COMPLET]

    By: anna rx
    Intro + Attitude et comportement, Mesure de l'attitude, Communication persuasive et changement d'attitude...
    4
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    106
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    33
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  • Psychologie Sociale
    Psychologie Sociale

    Psychologie Sociale

    By: Maude Lafleur
    Introduction psycho. sociale, La perception sociale, Le soi...
    8
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    279
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  • MAR331
    MAR331

    MAR331

    By: Jérémy Charette
    Processus décisionnel d'achat, La perception et le traitement de l'information, L'apprentissage et la mémoire...
    10
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    173
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  • Examen final - MRK-2102 - Comportement du consommateur
    Examen final - MRK-2102 - Comportement du consommateur

    Examen final - MRK-2102 - Comportement du consommateur

    By: Cindy Francisco
    CH7 - Les attitudes - PP - Séance 7, CH 8 - La prise de décision individuelle - PP - Séance 9, CH 9 - L’influence des groupes et des leaders d'opinion - PP - Séance 10...
    4
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  • 382 Exam 1
    382 Exam 1

    382 Exam 1

    By: Gabriela Alaniz
    Chapter 2 Foundations of Persuasion, Chapter 4 Attitudes: Definition and Structure, Chapter 5: Attitudes, Behaviors and Keys to Persuasion...
    6
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    99
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  • Communication Et Influence L2 IED
    Communication Et Influence L2 IED

    Communication Et Influence L2 IED

    By: laetitia lecourbe
    Le Concept D'attitude, Attitude Et Comportement, TRA/TPB...
    7
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    119
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  • Z-L2-Langage, communication et influence
    Z-L2-Langage, communication et influence

    Z-L2-Langage, communication et influence

    By: Sylvie Harlé
    Chap 1 : concept attitude, Chap2 : attitude et comportement, Chap3 : communication persuasive et changement d'attitude...
    5
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    22
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  • Communication et Influence
    Communication et Influence

    Communication et Influence

    By: Avenard Florence
    INTRODUCTION, Attitudes et changement d'attitudes, Communication et persuasion...
    10
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    46
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