What is aggregate demand?
Total demand for all goods and services in an economy at a given price level and time period.
What is the aggregate demand formula?
AD = C + I + G + (X − M).
What does C represent in the AD equation?
Household consumption expenditure.
What does I represent in the AD equation?
Investment by firms in capital goods.
What does G represent in the AD equation?
Government spending on goods and services.
What does X − M represent in the AD equation?
Net exports (exports minus imports).
Why does the aggregate demand curve slope downward?
Because of the wealth effect
What is the wealth effect?
When a fall in the price level increases the real value of wealth
What is the interest rate effect?
Lower price levels reduce interest rates
What is the exchange rate effect?
Lower domestic prices increase export competitiveness and reduce imports.
How does a fall in the price level affect consumption?
Real income rises so households can purchase more goods and services.
Why might lower prices reduce interest rates?
Lower prices reduce demand for money for transactions
How do lower interest rates affect investment?
They reduce borrowing costs
How do lower interest rates affect consumption?
They reduce the incentive to save and encourage borrowing.
How does a lower price level affect exports?
Domestic goods become relatively cheaper to foreign buyers.
How does a lower price level affect imports?
Foreign goods become relatively more expensive.
What causes a shift in aggregate demand?
Changes in consumption
What is meant by an outward shift in AD?
An increase in total demand at every price level.
What is meant by an inward shift in AD?
A decrease in total demand at every price level.
How does consumer confidence affect aggregate demand?
Higher confidence increases consumption and shifts AD right.
How does household wealth affect aggregate demand?
Higher wealth encourages greater spending.
How do interest rates influence aggregate demand?
Lower interest rates increase consumption and investment.
How do income tax cuts affect aggregate demand?
They increase disposable income and boost consumption.
How does government spending influence aggregate demand?
Higher spending directly increases demand in the economy.