3.1 Flashcards

(4 cards)

1
Q

Why may a business want to pursue a strategy of growth

A

Gain dominance of the market

Create barriers to entry for potential new competitors

Increase market share and sales so higher profit

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2
Q

Demerger

A

Separation of a firm into 2 or more smaller firms

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3
Q

Diseconomies of scale

A

Rising LRAC as output rises

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4
Q

Why may a firm choose to remain small

A

Lack of access to finance

Size of the market may offer little scope for expansion

Size of market may offer little scope for expansion

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