define decision trees
diagram that represents business decisions - maps out possible options to a business
what are 3 positives
-visual representation
-forces managers to quantify the impact of their decisions
-helps managers logically compare options
what are 3 negatives
-uses profitability - may be estimated - unreliable
-time lags can occur between drawing tree + executing decision - can impact value
- sudden economic changes may make decision/ time taken to create tree pointless
why is the fact it is a visual representation a positive
makes managers think about decisions they’re making and possible consequences