3.7.3 - overall performance

Question 1

what is short termism?

Answer 1

thinking of solutions too quickly so miss out on growth

Question 2

what is long termism?

Answer 2

looking further into future for more sustainable ideas and solutions

Question 3

what are the three sectors of Elkington’s triple bottom line?

Answer 3

people, planet, profit

Question 4

what is a benefit of Elkington’s triple bottom line?

Answer 4

employees are likely to pay attention to managers and change their behaviour accordingly if all 3 sectors are achieved

Question 5

what is a drawback of Elkington’s triple bottom line?

Answer 5

can be difficult to find or agree ways of measuring impact of business on the planet and people