What are aesthetics?
Factors involved with our senses- vision, hearing, taste, touch and smell
Shape
The lines/contours of a design
Form
The 3D quality of an object
Colour
Can give off negative and positive connotations by stimulating emotions of the viewer
Taste
Depends upon the individual, designers research their target markets and acknowledge their taste changes quickly due to celebrity endorsement etc.
Aesthetically Pleasing
Pleasing to the eye