Analyzing, structuring and presenting data (qual)

Question 1

What is content analysis?

Answer 1

Content analysis is a research method used to systematically analyze and interpret the content of various forms of communication, such as written texts, images, videos, or audio recordings.

Who says what, to whom, why, to what extent and with what effect?

Question 2

What is a discourse analysis?

Answer 2

• “ cultures of languages”; language as a form of social
  practice
• Often RQ of symbolic nature; looking for meanings

Discourse analysis is a broad term and includes
- rhetoric
- text/narrative analysis
- conversation analysis

Question 3

How can you make qualitative research trustworthy?

Answer 3

1. trustworthiness
   * Making the process transparent
   * Making theoretical assumptions clear
   * Making plausible interpretations
2. credibility
   * Alternative explanations
   * Explain outliers, deviant cases
   * Apply comprehensive data treatment
3. transferability
   * Analytical generalization
   * Purposive sampling