what is behaviourism?
the theory that all behaviour is learned through interactions with the environment and that it can be modified through rewards and punishment.
who were the leading theorists of the behaviourist approach?
why do behaviourists believe in stimulus-response mechanisms?
why do behaviourists reject internal mental processes?
what is environmental determinism?
key assumptions of behaviourism:
what did Pavlov investigate to discover classical conditioning?
Pavlov showed that dogs could be conditioned to salivate at the sound of a bell if that sound was repeatedly presented at the same time that they were given food.
what is classical conditioning?
procedure of Pavlov’s research:
results of Pavlov’s research
equations for conditioning process
neutral stimulus (NS) –> neutral response (NR)
unconditioned stimulus (UCS) –> unconditioned response (UCR)
UCS + NS –> UCR
NS –> CR
aim of John Watson’s research:
to show that emotions such as fear are learnt
procedure of Watson’s research
findings of Watson’s research
what is operant conditioning?
learning through positive and negative reinforcement and positive and negative punishment
what is positive reinforcement?
when a behaviour is followed by a reward and more likely to be repeated
what is negative reinforcement?
when performing an action stops something unpleasant from happening and is more likely to be repeated
what is punishment (positive/negative)
how did Skinner research operant conditioning?
Skinner created an operant conditioning chamber known as the ‘Skinner Box’
procedure of Skinner’s research:
Animals (rats) were placed in the Skinner Box and observed how they learned to operate levers to receive an award (food) or avoid punishment (electric shock)
findings of Skinner’s research:
what is extinction?
if the reinforcing consequences stop, then the person or animal will stop repeating the behaviour
what is behaviour shaping?
evaluating behaviourism: scientific credibility (FOR)