Arguement
making a claim and supporting it using logic.
Persuasion
making a claim and supporting it using feeling and emotions.
Claim
the position that you are trying to get your readers to accept
Evidence
facts that support your claim
Bridge/Warrent
statements that explains how the evidence supports and connects to the claim
Counterarguement
challenging the argument by addressing the position of someone who may not agree with the argument
Turn-Back/Refutation
demonstrating why the counterargument is wrong
Audience
who will be affected by the topic? who will read the essay?