Phenol - Sodium Phenoxide
NaOH(aq)
OH turns to O-Na+
Phenol - Phenyl Ester
Acyl chloride
OH turns to O–C double bond O then R also attached to the C
Phenol - tribromophenol
Br2
2,4,6 directing group
Phenol - 2 nitrophenol or 4 nitrophenol
Dilute HNO3
NO2 directed to 2nd position and 4th position with OH in position 1