What is attention?
Psychological processes that select from among all the information available to us at any given moment.
Do we recognize or remember most of what we perceive?
NO
What is selective attention?
- Focuses on some information and ignores the rest.
What is reaction time?
How does attention effect RT?
What is a cue?
What are different aspects of a cue?
it can be:
What is stimulus onset asynchrony (SOA)
What does the Posner cuing task tell us?
Response times are:
What is the spotlight model?
attention is in one region of space
moves from one point to the next
areas in the spotlight get extra processing
What is the zoom lens model?
same as the spotlight model except that attended region can grow or shrink.
What is a visual search task?
Look for a target in a display containing distracting elements
What are components in a visual search task?
target: what you’re looking for
distractor: any other stimulus
set size: the number of items through which you must search
What are the three types of search tasks?
orientation- easy
color- easy
conjunction- harder
What is search efficiency?
What do the slopes tell us about search efficiency?
Some searches are efficient- small slopes
Some searches are inefficient- large slopes
What is a feature search?
Search for a target defined by a single attribute such as a salient color or orientation
What is parallel processing?
processing multiple stimuli at the same time (all-at-once)
What is a serial search?
Searching items one-at-a-time.
What is a conjunction search?
: A search for a target defined by the presence of two or more attributes
No single feature defines the target
What is a guided search?
Search by restricting attention to a subset of items.
How can you restrict a guided search?
color
size
shape
(about 10–20 other types of features)
What is the binding problem?
combining a multiple properties of and object together- look at slide.
What is the feature integration theory?
Theory of visual attention: