Definition
An evaluation of an object,person,issue, event etc. Learnt over time
ABC
Affect-What a person feels
Behaviour-How a person acts
Cognition-A persons beliefs
Functions of attitudes
Adaptive
Knowledge
Ego Defence
Value Respect
Adaptive
Adapts in situation that support this belief
Knowledge
Prior to topic based opinions
Value Expressive
Some values are important to a person as they express values that represent their self concept