Background

Question 1

Culture

Answer 1

Typically defined as the human-made part of the environment
Includes the way in which people do things, as well as beliefs, values and norms.

Question 2

Hofstede 1980

Answer 2

Proposed individualism-collectivism as a way cultures vary

Question 3

Individualistic cultures

Answer 3

Peoples identities are defined by personal choices and achievements
Self reliance and the rights of individuals to do their own thing

Question 4

Collectivist cultures

Answer 4

People’s identities defined by the groups they see themselves as a part of
Group goals take priority over group goals