BBC Industry

Question 1

What is BBC’s ethos?

Answer 1

To inform, educate and entertain

Question 2

How is BBC radio funded?

Answer 2

TV license and no commercials

Question 3

Is cross-platform marketing used?

Answer 3

Yes. BBC TV and radio promote the other radio stations that BBC offers.

Question 4

How else is BBC radio promoted?

Answer 4

Magazines, billboards and short films

Question 5

Does every BBC radio station have their own dedicated website?

Answer 5

Yes. Users can listen to its live streaming and its recordings in the archive library.

Question 6

What style of radio is BBC Radio 4

Answer 6

Speech-based

Question 7

Who is the regulator?

Answer 7

OFCOM