· bonds are debt securities with a fixed rate of interest and a term of three years or more; and
· notes are either debt securities with a floating rate of interest (called floating rate notes or FRNs) or debt securities with a fixed rate of interest, but with a short maturity period, usually below three years.
· Issuers (including sovereign issuers) and each of their bond issues can be rated separately by institutions called credit rating agencies. The smaller the risk of default on the bond the better the rating. For example, for Standard & Poor’s the best possible rating is AAA, the worst is D. Anything below BBB- is considered to be of a speculative nature with respect to the borrower’s capacity to pay interest and repay principal. These bonds are referred to as sub-investment grade, high yield or junk bonds. Each credit rating agency has a similar scale.
· A credit rating agency will analyse the risk both of the issuer and of that particular issue. For example, a secured issue will carry less risk than a non-secured issue, even if it is by the same issuer.
· Three of the main credit rating agencies in the UK are Moody’s, Standard & Poor’s and Fitch. Their ratings are similar and tend to move in line with one another.
· To obtain a rating, issuers need to pay a fee and prepare a presentation about the bond issue and themselves to the agencies. The credit agency will then assign a rating to the issue.
· The credit agencies’ role is then to monitor the market throughout the life of the bonds and change their rating (by way of upgrades or downgrades) according to developments relating to the issuer and/or the markets which may affect the issuer’s ability to repay the bonds. For example, during the sovereign debt crisis, Standard & Poor’s downgraded the rating of Eurozone countries such as Portugal, Cyprus and Greece to below investment grade. The idea is that investors can rely on ratings to decide whether to invest in a bond.
· However, the credit rating agencies’ efficiency in doing this has been controversial and the agencies have been criticised. In particular, market participants considered that in a number of cases rating agencies merely followed the markets and changed their ratings when investors had already lost money and everybody knew where the risks lay. Rating agencies have also been criticised over the accuracy of their credit ratings and possible conflicts of interest.
· Assess market risk and advise on the structure, timing and target market - taking into account the factors we looked at in relation to the pricing of a bond, it will advise the issuer as to the best (cheapest) way to raise the funds it needs (i.e. how can the issuer pay the least interest). For example, it may advise the borrower to borrow in one currency rather than another if it is cheaper to borrow in that currency.
· Manage the entire issue procedure - responsibilities will include ‘building the book’ which means forming the underwriting syndicate, negotiating the documentation and making sure all conditions precedent are complied with, carrying out the due diligence and organising the roadshow (i.e. presentations by the issuer to potential investors). It will also advise on issues such as whether to appoint a trustee or a fiscal agent, how to choose governing law and selecting lawyers. It will co-ordinate the different stages of the bond issue, including launch, signing, listing and closing, with the help of its legal advisers
· Form a syndicate - the syndicate is the group of banks who buy the bonds from the issuer in the primary market and then resell them in the secondary market. They generally also underwrite the issue and receive an underwriting fee. As soon as the lead manager has obtained the mandate from the issuer, it will start building a book. This means contacting other banks to see whether they would be interested in buying/underwriting this issue and being part of the syndicate. If there is a lot of demand, the lead manger will advise the issuer to offer a low interest rate. If the market is slow, the lead manager may go back to the borrower and advise that the interest offered should be higher or that the terms of the bond should be varied to attract investors.
· Liaise with the listing authority - if the bonds are to be listed and admitted to trading on a stock exchange, and if required by the listing authority, a bank or law firm is appointed to liaise with the relevant listing authority (in the UK, this is the FCA). Usually the lead manager’s lawyers will carry out this role. The bank or law firm (referred to in some jurisdictions as the ‘listing agent’) will advise the issuer on the procedure for listing and will submit the documents for listing on the relevant exchange.
· In commercial terms, the lead manager will take responsibility for the success or failure of the issue. The harm a failed deal can have on a manager’s reputation is huge. Once an announcement has been made to the market that bonds are due to be issued, even if market conditions change and by going ahead the lead manager makes a loss, it will rarely cancel a deal.
Parties to a bond issue?