Ch 1 - Introduction

Question 1

Why are agile techniques relevant in today’s market?

Answer 1

1. project leaders and teams find themselves in an environment disrupted by exponential advances in technology and demands from customers for more immediate delivery of value. Agile techniques and approaches effectively manage disruptive technologies.
2. the first principle of agile places
   customer satisfaction as the highest priority and is key in delivering products and services that delight customers. Rapid and transparent
   customer feedback loops are readily available with the widespread use of social media. Therefore, in order to stay competitive and relevant, organizations can no longer be internally focused but rather need to focus
   outwardly to the customer experience.

Question 2

How do disruptive technologies impact the market?

Answer 2

Disruptive technologies are rapidly changing the playing field by decreasing the barriers to entry.

More mature organizations:
* are increasingly prone to being highly complex / potentially slow to innovate
* lag behind in delivering new solutions
* find competing w/ smaller orgs / startups that rapidly produce prod to fit cust needs

High speed of change will continue to drive large organizations to adopt an agile mindset
in order to stay competitive and keep their existing market share.