Structure should bring
Efficiency Effectiveness faster more-streamlined performance driven customer focused
Organizational Structure should determine Strategy?
No; False
Strategy Comes First
What factors would determine a firm’s choice of organizational structure?
- enviornment
Functional Structure
CISCO 1984 doing everything themselves in beginning divide on base of functions ex. Business functions: marketing; HR; Finance ex. Product Development (Routers)
Functional and Divisional Structure
CISCO 1987
Divisional Customer Structure
CISCO 1997 ADVANTAGE -better fit; understand needs of customers; satisfaction of customer needs -exponential growth -divide customers --R&D; Enterprise Division; Small/Medium Business, Service Provider (similar sub sections under the last three LIMITATIONS -technology changing -costly (duplication) -overlapping
Team Structure
CISCO 2001
centralized functions
-1 stop shop for all technology solutions
–Executive team–>centralized marketing, customer service,operations, centralized engineering, and R&D–> centralized engineering has more
Hybrid “Technology” Organization
CISCO 2007
Factors determining organizational Structure
Size
- Large
Environment
- stable
Need for flexibility
- low
Technology
- Non-routine: Team
Human Resource
Skilled: modern
Unskilled: Traditional
Strategy
- Differentiation: Team
Traditional
hierarchical
functional
divisonal
Modern
Team
Flexible
Type of Structures
(Traditional) -functional -divisional (Modern) -Matrix -Team -Hybrid
Functional
cost efficient
Divisional: Product
Limitations
Divisional: Geographic
mcD’s
Divisional: Market or Customer
Dell
CEO
categories by market
Matrix
CEO functional on top teams on bottom -Team based structure -Limitations --violates unity of command (report to functional and project head) --teams temporary --less committment
Team Structure
more loyalty and team commitment