Ch3 Flashcards

(4 cards)

1
Q

What are the 4 types of data?

A

Quantative-data that can be measured with numbers
Qualitive-data that can’t be measured with numbers
Primary-data you gather yourself
Secondary-data that was gathered by someone else

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2
Q

What is internal and external data?

A

Internal-within the company
External-outside of the company

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3
Q

How can you forecast sales?

A

Sales experts-sales manager within the company
Market research-questionnaires and interviews with customers
Time series analysis-identifying patterns in the data
Linear aggression-using history to predict the future

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4
Q

How can you forecast expenditure?

A

Production and purchasing experts
Market research
Time series analysis and linear aggression
Price indices-using predictions of the likely inflation to budget expenditure

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