205
Demographics
Data that describes the characteristic of human populations and population segments.
205
Safety information shared through Public Eduction programs should be applicable to the particular community and …
be delivered in a format that the community can understand and act on.
206
Explain the difference in Systemic needs of an incident and the Individual needs of an incident.
Systemic needs can be addressed through the development of programs to eliminate or reduce risk. (ie bicycle helmet safety program). Most often identified at the department/community level.
Individual needs are just that, the fire departments is identifying that need (child abuse, heating assistance, elder care). Typically a program already exists, the officer’s role becomes helping connect the citizen with the community resource.
206
When connecting individual needs with existing programs to meet those needs it good to remember that ____ is a valuable resource for information on the prevention of accidents and injuries.
Safety Council and Hospitals
206
When seeking out information to fill individual needs before the needs actually arrives what is a good method for having information readily available when needed?
Brochures
207
What should be done if a citizen has a request that is beyond the scope of the FO authority ?
If time allows get the citizen’s contact information write up a summary of the discussion and forward it to the appropriate administrative fire officers at headquarters.
209
What is the fundamental goal of a public safety education programs?
To prevent injury, death, or loss due to fire or other types of incidents.
209
What are the four objectives that a public safety program can have?
- Educate -target audiences in specific subject to change behavior
- Instruct- target how to preform specific task
- Inform- groups about fire safety issues
- Distribute information- on timely subjects to target audiences.
209
When is an educational presentation successful?
When an observable change in behavior has occurred.
209
Fire Prevention Week has its roots in what historical event?
The Great Fire of Chicago Oct 8-9 1871, 27 hours and killed 300
210
When is National Fire Prevention Week
Sunday - Saturday in the week Oct 8th falls.
210
Risk Watch
A comprehensive program directed at injury prevention developed by the NFPA. Its a school based program that links teachers, safety experts, and parents. The program gives children and families the skills/knowledge they need to create safer homes and communities
210
Community Emergency Response Team CERT
developed and first implemented by LAFD in 1985, CERT helps citizens understand their responsibilities in preparing for disaster and increases their ability to help themselves and others. Provides basic training that allows citizens to function for 72 hours after a catastrophic event.
210
In what event was CERT demonstrated as an effective tool so much so it was picked up by FEMA and moved to the Citizen Corps section fo the federal government.
The Whittier Narrows earthquake in 1987
211
What are the Sessions in a Cert course and how are they delivered?
The CERT course is delivered in nine 2.5h sessions given one evening per week.
- Disaster Preparedness: addresses hazards to which people are vulnerable and what to do before, during and after.
- Fire Safety and Utility Control: Fire chemistry, hazmat, fire hazards, and suppression strategies, use of extinguishers.
- Disaster Medical operations: airway obstruction, shock
- Disaster Medical Operations 2:head to toe assessment, medical treatment area, basic first aid
- Light Search and Rescue Operations: search and rescue planning, size-up, search techniques, rescue tech.
- CERT Organization: organization and management principles
- Disaster Psychology: covers signs ands symptoms victims and workers may have
- Terrorist and CERT: overview of terrorism and WMD
- Course Review and Disaster Simulation: review answers from take home exam practice skills
212-213
What are the 5 steps planning process (developed by USFA) that can help local fire departments create and develop programs
- Identify the Problem: first task ID a life safety problem, incident data what type of events generate deaths/serious injury/fire, may be reactionary to single high-profile event.
- Select the Method: most effective way to address risk? possible that engineering or enforcement solution may work best.
- Design the Program: ABCDs of course preparation; id Audience, desired Behavior exhibited, under what Conditions performing task, Degree of proficiency
…. most plans benefit from a revision after the pilot.
- Implement the Program: delivering program to target audience. Timing important consideration, when most effective?
- Evaluate the Program: 2ways, Immediate feedback most effective in evaluation of class mechanics. Longterm evaluation focus effectiveness of program demonstrating desired behavior.
213
Standard for Professional Qualifications for Fire and Life Safety Educator, Public Information Officer, and Juvenile Firesetter Intervention Specialist
NFPA 1035
214-215
NFPA “Get Your Message Out” media primer recommends what three steps when working with the Media? (3)
- Build a Strong Foundation- View relationship as mutually beneficial both sides can help each other. Develop contacts (who covers fires), know deadlines, tell the truth as to establish trust and rapport.
- Proactive Outreach- don’t just respond to inquiries, look for opportunities to use media to communicate departments objectives and mission. Once relationship are built reporters may begin to look to you for story ideas, etc. Use press releases when distributing information with broad interest.
- Measured Responsiveness- Your objective is to present a positive image of the department, which can be difficult with certain stories. Sometimes the best that can be done is present honest, factual information. Be wary of those actively trying to misrepresent a story in a neg light be factual and straightforward.
215
How/When should a Press release be issued?
As official announcement to news media highlighting special event, appointment, station opening etc. from PIO. The press release should be on department stationary with PIO contact information at top. Be judicious with distribution, send to reporters who cover that area/beat. First paragraph should answer who, what, when, where and why.
215
What is the most common situation in which a fire officer would appear as an official spokesperson?
An interview
215-217
What is the guidance offered by the NFPA for Fire Officers giving interviews? (4)
- Be Prepared- ensure authorized to speak and that you have the information. Ask who they have talked to and what information hopes to learn from you. Decline if angle they are taking is negative. When delivering a specific message identify no more than 3 key message points.
- Stay in Control- be cooperative, bust stay focused on your key message points. When you have answered the question stop talking.
- Look and Act the Part- clean tidy appearance
- It’s not over until it’s over- don’t assume that anything you say is off the record. Assume that anything you say may be quoted including conversations before and after.
217
What is the goal of social media outreach? What are the ten tips on using social media from NFPA?
To reach the people on the Internet- profound
- Plan a Strategy- 2 post per day
- Commit- 25%listening, 50%interacting, 25% creating
- Be authentic-human authentic presence
- Be current-tie prevention to current events
- Be social -prompt response
- Maintain quality-accurate info that is useful
- Tailor content to venue
- Be interesting and entertaining
- Consider timing
- Track results
217
Social Media
forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content
