Values
Shared ideas about what counts as important/unimportant, right/wrong, fair/unfair, ethical/unethical
Functions of Cultural Values
Essential Value Patterns
Identity: Individualism-Collectivism
Power: Small-Large power distance
Uncertainty: Weak-Strong uncertainty avoidance
Sex Roles: Feminine-Masculine
Additional Value Patterns
Meaning: Doing-Being-Being in becoming
Destiny: Control-Harmony-Subjugation
Time: Future-Past-Present
Individual Value Patterns
Independent-Interdependent self-construal
Horizontal-Vertical self-construal
Internal-External locus of control
ODIS
Observation
Description
Interpretation
Suspending ethnocentrism