chapter 5

Question 1

ethnocentric bias

Answer 1

belief that one’s own culture is the normal way of doing things

Question 2

cross-cultural communication

Answer 2

differences in communication between different groups

Question 3

intercultural communication

Answer 3

examines interactions between people from different backgrounds, focus on challenges in communication

Question 4

coded system of meaning

Answer 4

shared symbols, beliefs, and values that guide behaviour and com.

Question 5

monochronic

Answer 5

time is linear, valuing punctuality

Question 6

polychronic

Answer 6

time is flexible

Question 7

co-cultures

Answer 7

sub-groups within larger cultural context that maintain unique com.

Question 8

speech communities

Answer 8

group whose communication patterns and speech codes identify them as culturally unique