Why is keeping records of communications important?
When kept accurate, the customer receives excellent customer service through:
* a seamless/ efficient process as staff are kept up to date
* their needs being met as all information is being accurately recorded
What constitutes a record?
How should emails/ letters/ faxes be filed?
Copies should be kept on file as provides a true reflection of the exchange of written communication. When this is done electronically, this should be linked to the relevant file.
How should conversations either face to face or by phone be filed?
A note should be added to the file detailing accuratley the conversation that took place. Whilst calls are recorded, they should only be listened to to understand exactly what was said and therefore notes should be used first to prevent any delays for the customer.
In some cases, an internal process may not require a detailed note to accompany the task as it is basic and may only require a comment instead - e.g. creating a quote.
What are the challanges of making notes of phone calls/ face to face communications?
Time or operational pressures may not allow for a detailed note to be created and it can be difficult for two peoples version of a conversation to be consistent.
How are formal meetings filed?
The level of recording for the content of meetings will vary depending on the systems and processes of the organisation. This could be minutes or a standardised form completed in the meeting.
What details should be captured in a record of a conversation?
What are some examples of when a set template is used to record a conversation?
What are the benefits are keeping accurate records?
The presence or absence of an accurate record will have an impact on what?
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How is customer service improved by keeping accurate records?
How long does the FCA say that files in relation to a complaint must be ketp for?
3 years
What are the concequences of not keeping accurate records?
What are 3 concequences that an organisation may face is customers information is not kept confidential?
What does the data protection legislation give individuals regarding their information?
Protection under the law if an organisation loses, discloses without authorisation or retains inaccurate information about them.
i.e the organisation must protect the confidentiality of the information they have about any individual.
What are the concequences of not maintaining client confidentiality?
Financial
-time taken to investigate the initial loss and the staffs time in doing so
-time and legal costs of dealing with prosecution
-costs of business lost or not gained as a result of a case
Brand and repuation
-prosectutions may be widely reported in the press and customers lose trust in an organisation, tarnishing the brand
New business and customer retention
-damage to a brand will affect its ability to attract new customers and retain the ones it has as customers will have less confidence in the products and services offered, meaning they will take their business elsehwere.
Fair treatment of customers
-FCA (ICOBS rule of the customers best interest): ‘ a firm must act honestly, fairly and professionally in accordance with the best interests of its customer’
Business confidentiality
-when dealing with customers (particularly commercial ones) you may learn information about their business that you would otherwise not know, this infomration should be treated the same way as data about an individual
How could the management of workload and personal time of a consultant impact customer outcomes?
If the workload is more than they can (or feel they can) work with then it will be harder to deliver excellent customer service because they physically have less time or because stress and anxiety levels are increased which leads to errors.
What factors may vary between the different types of orgnaisations?
Which may alter personal workload and time availability
What challanges may personal workload and availability face with differing places of work?
E.g working from home
What are some advantages of working from home?
What day to day factors may have an impact on the personal workload of staff?
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An IT system failure can also have impacts as a system not working can reduce the quality of a call, cause lost opportunities as customers may go elsehwere while waiting for your call back or cause call lengths to be longer and create frustration
What are some techniques for managing work load and time?
How can you review and manage your time managment/ personal effectiveness?
Create a time log to see how we currently spend our time and categorise certain types of activities to sum the time spent on them.
We can then look for ways of improving the management of our time by:
How can procrastination affect our time management?
Wastes time and is psycologically draining. A delay can result in a complaint or when an urgent answer is needed we are then caught unprepared.
What are the benefits of making in list when prioritising our time management?
Or listing top 5 to dos