Sales mix
Ratio in which company’s products are sold
Sales mix: Certain products
More profitable than others & therefore efforts to maximise most profitable product, should be made
Avg. contribution per unit
Total Contribution of Sales Mix / Number of units of Sales Mix
Avg. contribution ratio
Avg. contribution per unit / Avg. selling price of Sales Mix
Break-even points: Units
FC / Avg. contribution per unit
Break-even points: Rand
FC / Avg. contribution margin/ratio
Target sales: Units
(FC + Profit) / Avg. contribution per unit
Target sales: Rand
(FC + Profit) / Avg. contribution margin/ratio