data

Question 1

what is big data

Answer 1

large and complex amounts of information from various sources that can be gathered and analysed due to improvements in technology

Question 2

what data is gathered by technology

Answer 2

loyalty cards
social media
competitors websites
market reports
online surveys
immediately recording details of products sales

Question 3

how do you use technology to analyse data

Answer 3

calculations to identify correlation
calculations to carry out extrapolation
tailoring products to customers needs
identifying patterns of sales