Data Collection

Question 1

Qualitative Data

Answer 1

Used for descriptive data.Presented in non numerical form

Question 2

Disadvantage of qualitative data?

Answer 2

More time consuming

Question 3

Advantage of qualitative data?

Answer 3

Provides a detailed insight into why people act like they do

Question 4

Example of qualitative data?

Answer 4

Open minded response

Question 5

Quantitative data advantages

Answer 5

Easier to read when placed into graphs- numerical

Question 6

Disadvantages of quantitative data

Answer 6

Always in constant need of changing due to outdated information

Question 7

Example of Quantitative data

Answer 7

Rating Scales