Purpose of the Diamond-e
5 key components
strategy
what is it made up of
• All internal aspects affect what strategy is being used
o Can drive or constrain the strategy
• The strategy of the company affects all other internal aspects
o It is the linking variable in the model (links to environment)
• Steps that you plan on taking to achieve the goals you have
• Must be consistent with demands and opportunities of the environment
• Internal- what can we do
o Determined by internal qualities
• External
o What should we do
strategy models
• Porters generic strategies and Ansoff matrix
strategy and resources
strategy and managerial preferences
strategy and organization
strategy and environment
• Environmental forces affecting the environment create implications for the business strategy (opportunities and challenges) → adjusts planning of the company
management preferences
what is it made of?
how the company describes itself
vision
mission
preferences/biases
vision
priorities and plan- outline the direction of the business
mission
what the company wants, ambitions, objectives
preferences and biases
influences what capabilities are developed
internal vs domestic, risk vs stability
strategy and management preferences
resources and management preferences
organization and management preferences
management preferences and environment
• Environment limits the preferences management wishes to have
organization
the company as a whole
organization
what is it made up of
culture, capabilities, structure
culture
“who we are”
determines the values of the company- are ideas valued?
influences what we are doing
vision and mission
capabilities
as an organization what are we good at
ex- apple good at marketing
structure
how we divide the work
influences how efficient/ effective you are at executing plans
strategy and organization
• Strategies may force companies to re-organize the company
strategy can impact organization capabilities
resource and organization
•
• Org is what we are good at → resources follow to ensure company has a competitive advantage
organization and management preferences