Total costs
Fixed cost + Variable Cost
Total Revenue
Price per unit x quantity of units sold
Profit
Total Revenue - Total Cost
Contribution per unit
Selling price - variable costs per unit
Total contribution
Contribution per unit x number of items sold
Breakeven output
Fixed costs/contribution per unit
Margin of safety
Current output - breakeven output
Profit(2)
Total contribution - fixed costs
Net cash flow
Cash inflows - cash outflows
Closing balance
Opening balance + net cash flow
Profit budget
Income - expenditure
Market share
Sales of one product / total sales in the market x 100
Market size
Volume & Value
Market Growth
Change in market size / original market size x100