Ethos, Logos, Pathos

Question 1

Ethos

Answer 1

Gain your reader’s trust by proving your credibility

Question 2

Logos

Answer 2

Use logic to prove that your opinion is correct

Question 3

Pathos

Answer 3

Appeal to your readers’ emotions and connect with their feelings

Question 4

4 ways of getting Ethos

Answer 4

1. Shared history with your reader - make the reader feel like you understand them
2. Litotes - modest limitations to make you sound reasonable and honest
3. Expert opinions - quoting credible sources to build your authority
4. Declarative statements - to show certainty with confident phrases

Question 5

3 ways of getting Logos

Answer 5

1. Cause and consequence - show how one event leads to another
2. Facts and statistics - use real or realistic data to support your views
3. Rhetorical questions - make the reader reflect and question their assumptions

Question 6

4 ways of getting Pathos

Answer 6

1. Anecdotes - short stories to draw your reader into your perspective
2. Emotive language - use powerful descriptions to create emotional impact
3. Repetition - repeating key ideas to make your message more urgent and memorable
4. Tricolon - using three ideas to create rhythm and emphasis