Evaluation and Research

Question 0

Describe the Halo Effect.

Answer 0

Occurs when evaluating someone too positively or too negatively because of the presence of one or a few characteristics.

Question 1

Approximately ___% of the scores in the distribution lie within one standard deviation of the norm in a bell curve.

Answer 1

68%

Question 2

Describe the Hawthorne Effect.

Answer 2

Term used to describe subjects who behave differently than they normally do because they are aware they are being observed for research purposes.

Question 3

Explain the differences between nominal, ordinal, interval and ratio scales of measurement.

Answer 3

Nominal - name ie male or female
Ordinal - rankings - no absolute difference
Interval - same distance between rankings
Ratio - interval scale with an absolute zero