Nonverbal Communication
Kinesics
Proxemics
Linguistic Relativity
people speaking different languages perceive or interpret the world differently because of differences in their languages
Focal Vocabulary
specialized sets of terms & distinctions that are particularly important to certain groups (professional chef’s words for knives, Mongol terms for horse, Inuit terms for snow)
Language & Identity
the language we speak–& how we speak it–is important to our sense of self & is one way we express group membership (identity)
- the way we speak ties us to a particular community, place, & set of traditions
Sociolinguistics
the study of the relationships between social variations (ethnicity, status, gender) & linguistic variations (dialect, slang, tone)
Code switching
when individuals switch language, dialect usage, or speech style according to the social context
EX: AAVE (African-American Vernacular English): a distinct dialect of english with its own phonological rules & syntax
Sociolinguistic discrimination
using linguistics features as a evaluator of competence
- ppl make assumptions about intelligence & other characteristics based on “linguistic stereotypes”
- ppl treat others according to judgements made on the basis of linguistic patterns
Adulting
Performative Speech Acts
Economic anthropology
Formalist Position
Premise: there are universal rules that explain economic behavior
Substantivist Position
Marxist Perspective
Formalist
by competition between buyers & sellers
Substanivist
by cultures & social institution
Marxist
by exploitation of labor (class & power)
Generalized Reciprocity
Markers for Social Adulthood (Hill Research)
Baisso
Sociolinguistic Discrimination
ppl make assumptions & treat others based on “linguistic stereotypes”
- EX: PSA of man looking for an apartment to rent
Utility
measure of usefulness that consumer obtains from a good ( can be enjoyment, security, health benefit)
Sahlins