What sort of price point is most German sparkling wine
90% - inexpensive, high volume
How much inexpensive sparkling wine does the average German consumer drink per year?
4.5 bottles
What are the main categories of Sekt? (4)
Describe the requirements that need to be met for a wine to be called Sekt
Describe a typical Sekt
Describe the requirements that need to be met for a wine to be called Deutscher Sekt
Describe the requirements that need to be met for a wine to be called Deutscher Sekt bA
Describe the requirements that need to be met for a wine to be called Winzersekt
Describe a typical Winzersekt (when made from Riesling)
What is Perlwein / Secco?
Where are grapes for Sekt picked and how are they processed?
Where are grapes for Deutscher Sekt, Deutscher Sekt bA and Winzersekt picked and how are they processed?
What kind of grapes are used for Deutscher Sekt, Deutscher Sekt bA, and Winzersekt?
Riesling - most prestigious wines
Chardonnay/PN blends or as single varietal wines
Pinot Blanc, Pinot Gris, Silvaner, Scheurebe
Do variations in climate and soil types have an impact on the final wine?
No - wines are usually extensively blended prior to 2nd ferment
Describe how tank method is used to produce Sekt
First Ferment
Second Ferment
Describe how traditional method is used to produce Sekt
Grapes: Champagne varieties + Riesling
Malo - avoided for Riesling –> aromatic
Lees ageing - varies by style
Dosage - mature sweet Riesling may be used for premium bottling –> richness, complexity
What technique can produce use to make less expensive bottle-fermented wine?
Transfer method
Can Sekt be made using carbonation?
No
What are the minimum alcohol and pressure requirements for Sekt?
> 10% ABV
3.5 atmospheres
What proportion of a wine must be made from a single grape variety/vintage to be named as such?
> 85%
Outline the min ageing requirements for different methods of Sekt
What do the terms Flaschengärung and Klassische Flaschengärung mean?
Flaschengärung - bottle fermented, may be disgorged by transfer
Klassische Flaschengärung - classic bottle fermentation, may not be disgorged by transfer
What are the three main price segments for Sekt?
Low-end: up to 4EUR retail - >50%
Standard: up to 8EUR
HQ: considerably higher prices
Describe the extent of competition in the domestic market for Sekt
Fiercely competitive esp. between large brands
Competition for shelf space in retailers
Large ad spends to win market share