Graphology
The visual aspects of text design and appearance
Layout
The way in which a text is physically structured
Typographical features
The features of fonts used in texts such as font type, size, and colour
Orthographical features
The features of the writing system such as spelling, capitalisation, and punctuation
Multimodal texts
Texts which rely on the interplay of different modes (e.g. images, writing and sound) to help shape meaning.