Guerlain

Question 1

First generation of Guerlain perfume:

Answer 1

pierre Francosis Pascal Guerlain

• well known for making perfumes to match a mood
• Imported alot of english perfumes and cosmetics
• Created Eau de cologne Imperiale (1860) for empress Eugenie
• original bottle studded with imperial gold bees
• Has a light fresh citrus scent

Question 2

Who took over Pierre Francois

Answer 2

Aime Guerlain and Gabriel Guerlain who are his sons.

Gabriel took over the management and Aime became the nose

Question 3

What was Aime Guerlain known for

Answer 3

He was the first perfumer that use synthetic in his concoctions.
Aime guerlain is an innovative and daring perfumer who is not afraid to be different

Question 4

What perfume did Aime Guerlain create?

Answer 4

Jicky (1889)

• brutally innovative bouquet perfume
• remains in a class on its own
• created by uniting two dissonant accords harmoniously
• men were first to wear it
• victorian woman want to smell like flowers, but twentieth century women began to liberate themselves from sexual and ecnomic repressions and jicky took off.

Question 5

synthetic ingredients that are used in jicky

Answer 5

1. linalol ( a new synthetic ingredient isolated from rosewood.
2. coumarin ( new synthetic ingredient from tonka bean, smell of new-mown hay.

Question 6

The signature of guerlain fragrances started with

Answer 6

Jicky

Question 7

Who is Jacques Guerlain

Answer 7

He is Aime young nephew

• jicky was named after him
• was the third and most famous master perfumer of the Guerlain family
• took perfumery to new heights with his talent, creativity and boldness
• profolic: produced 2/3 perfumes a year

Question 8

What are the perfumes that Jacques created

Answer 8

L’Heure Bleue (1912) ,
Mitsouko (1919) ,
Shalimar (1925)

Question 9

L’Heure Bleue

Answer 9

named for the twilight ‘blue hour’

Question 10

Mitsouko

Answer 10

Chypre fragrance like Coty’s chypre (1917) but with synthetic peach note

Question 11

Shalimar

Answer 11

Created as a tribute to the legendary love story between Emperor SHAHJAHAN and his wife Mumtaz Mahal.
Shalimar was named after “the garden of Shalimar” which was Mumtaz’s favorite garden

Question 12

What synthetic material does Shalimar have

Answer 12

Ethyl vanillin

Question 13

What synthetic material does Mitsouko have

Answer 13

Aldehyde C-14

Question 14

What perfume did Jean Paul Guerlain create for guerlain

Answer 14

Samsara ( 1989)

• 100 years after Jicky
• “eternal return”