Avoid shortened word forms. Write out the full words (e.g., use “do not” instead of “don’t”).
Avoid personal pronouns (1st/2nd person). Do not use: you, I, us, me, we.
Avoid colloquialisms or slang. Use professional, academic language instead.
Avoid exclamation marks. Let your word choice convey emphasis rather than punctuation.
Avoid needless fillers that add no value. Examples: well, you know, like, kind of, sort of.
Do not start sentences with FANBOYS (coordinating conjunctions): For, And, Nor, But, Or, Yet, So.
Avoid short, choppy sentences. Use transitions and varied structures to improve flow.
Avoid “phone” (use telephone), “appt.” (use appointment), or “FBI” (use Federal Bureau of Investigation).
Avoid “all or nothing” language. Examples: always, everybody, never, nobody.
Avoid clichés and idioms. These are overused expressions that can make writing feel unoriginal.