- as the total way of life of a people, composed of their learned and shared
behavior patterns, values and norms
Culture
- has very powerful effects on individual behavior, including communication
behavior
Culture
- is stored in human beings, in a form of their beliefs, attitudes and values
Culture
- Defined as the exchange of information between individuals who are unlike
culturally.
Intercultural Communication
- are individual representations of the outside world
- are shaped by the individual’s culture
Beliefs
- are internal events and not directly observable by other people
- emotional responses to objects, ideas and people
Attitudes
Beliefs and Attitudes are ? and are not publicly observable
internal
- are what people who share a culture regard strongly as GOOD or BAD
Values
- are the established, accepted and expected behavior patterns for members of
a social system
Norms
Characteristics of Culture
learned
transmitted
symbols
shared
acquired because of where one is raised
LEARNED
each generation passes it on to the younger, if not transmitted culture dies
TRANSMITTED
abstract ways of learning (language)
SYMBOLS
share common behaviors and way of thinking
SHARED
as one in w/c the collectivity’s goals are valued over those of
the individual
Collectivistic culture
those where the individual’s goals are valued over those of
the collectivity
Individualistic culture
one in which the meanings of a communication message are
found in the situation and in the relationship of the communicators or are internalized
in the individual’s beliefs, values and norms.
High-context culture
one in which the meanings of a communication message are
stated clearly and explicitly, without depending on the context of the communication
situation.
Low-context culture
In general, ? often becomes puzzled and frustrated when
interacting with high-context individual. Also low-context individual are impatient
and irritated when high-context people insist on giving them information they feel
that they do not need.
low-context people
