LAX Problems
*Horseshoe design with no terminal connections
*Outdated facilities
*Often delayed and cancelled flights
*Limited amenities & services
*Single road access to airport (leading to traffic delays for passengers and employees)
*Few transit passengers than other airports
*Large organization with bureaucracy and many stakeholders
*Few employees under direct control of CEO
Who are the Stakeholders and Customers
*Employees
*Travelers: The sun lounge tourist (30%), the airport enthusiast (21%), the workman (17%), the friendly vacationer (15%), the timekeeper, and the value seeker (9%)
*Mayor
*Union
*TSA
*Public Transportation
*Executive and deputy committees
*Community of LA
*The Board
How to get TSA on your side
How to get Mayor/LAWA on your side
How to get third party contractors on your side